Accolade wines online presence needed a refresh.
The site didn’t reflect the true nature of the organisation, their passion for their wine makers, their brands or the wine industry.
From a practical perspective the content was difficult to update and manage and the general look and feel was unresponsive and dated.
We created a rejuvenated and refreshed design and user experience for the site that focussed on the celebration of engaging content.
We worked with the team at Accolade to understand key user groups and their specific needs, this insight was used to develop custom user journeys through the site helping us serve our audience the content they needed.
We built an easy to manage portal that was simple to update by the team keeping content fresh and stimulating.
Launched April 2016