HENDRICK’S CUCUMBER CURRENCY DIGITAL SAMPLING CHATBOT
293 Accounts Activated | 3,923 New Users
We created an interactive chatbot powered by Microsoft Bot Framework and Facebook Messenger. The chatbot allowed users to answer a set of fun Countdown Cu-Conundrums via the Facebook Messenger app on their phones.
Upon providing the right answer they were rewarded with a voucher for a complimentary Gin & Tonic. We then provided a list of participating outlets where the voucher could be redeemed, and provided directions using the user’s location.
Reporting was built into the bot to enable a full picture of the user journey, including user demographics, popularity hotspots, and conversion rates.